Nigeria To Host the First African Mobile Marketing & Advertising Summit

The African Mobile Marketing & Advertising Summit is the foremost event of the year dedicated to communication and loyalty on the mobile in the emerging markets. With the huge growth of mobile communications in Africa, this event will be bringing together advertisers, communication agencies, content developers, and mobile service providers.

Estimates for the value of the mobile marketing market vary from $2billion - $11.5 billion by 2011. What is certain is that this industry is growing, and growing fast. By attending the first annual African Mobile Marketing & Advertising Summit 2008, delegates will learn how to take advantage of new revenue streams to drive growth in mobile data usage and generate highly profitable advertising revenue. Read more>>

Source: zdnet.co.uk

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